Tourism

Strategic Plan 2010-2013

One year action plan and local tourism association business planning templates.

Lake Boga Economic Development, Tourism and Marketing Strategy

This project explored opportunities and developed a strategy to enable investment by new enterprises, support existing businesses to grow, market the area, and address infrastructure needs. The Strategy also provided a pathway for Council, along with tourism and economic development stakeholders, to identify leverage opportunities, ensuring that the Lake Boga region attracts increased visitor numbers and private investment.

Environmental Scan and Strategic Directions

Environmental scan and development of strategic directions/action plan with Board and key stakeholders.

Business and Marketing Plan

Review and further development of three year business and marketing plan.

Tourism Excellence Workshops

RDC delivered of a number of Tourism Excellence Workshops to tourism operators, business owners and council staff in Greater Shepparton, North East Victoria, and Shipwreck Coast Marketing areas.

Murray to Mountains Rail Trail Management Review

A review leading to a restructure and refocus of the Committee of Management and, subsequently, Murray to Mountains Rail Trail Strategic Planning and Review facilitation.

Goulburn River High Country Rail Trail - Management Plan

Developed by Kate Lumb and RDC. The Management Plan for the Rail Trail has been developed to establish the management framework for the completed Rail Trail. The Plan was developed in cooperation with the Mitchell Shire Council, Murrindindi Shire Council and Mansfield Shire Council, government agencies, emergency services and community interest groups. This Management Plan for the Rail Trail will be effective from the opening of the completed Rail Trail and will guide the management decisions and actions over the next 10 years. Its primary purpose is to provide guidelines for the management of the Rail Trail to help facilitate a safe and enjoyable user experience as well as the protection and enhancement of environmental assets. The Management Plan has been prepared to set out a comprehensive set of actions on matters of Governance, Environment and Cultural Heritage, Assets Maintenance, Emergency Management, Risks, Tourism and Marketing.

Strengthening Strathbogie in a Changing Climate

In partnership with Marsden Jacob Associates, RDC conducted the community and stakeholder engagement to develop a strategy for ‘Strengthening Strathbogie in a Changing Climate’, developing a risk assessment and leading to a holistic adaptation strategy. RDC enabled effective and efficient community and stakeholder consultation and engagement and ensured ownership and buy-in of relevant parties.

Water in North East Victoria Socioeconomic adaption planning – Stakeholders behavioral study; stakeholder and community engagement to identify risks and opportunities associated with a low water future; and development of communications, engagement, promotion and public relations strategy for the overall project.

RDC undertook the Stakeholders Behavioral Study and Analysis as part of Phase 3 of Adapting to a Low Water Future project funded by the Australian Government under the Strengthening Basin Communities funding program focusing on the development and delivery of practical solutions for the North East Greenhouse Alliance. The key purpose of this study was to identify drivers and constraints (barriers) for key stakeholders in the North East region to implementing critical actions for Adapting to a Low Water Future, and to make recommendations to overcome the barriers and capitalise on the opportunities. RDC also conducted workshops and focus group consultations with local governments, key water authorities and state government agencies to identify and rate risks related to a Low Water Future, and subsequently consulted on the development of appropriate adaptation responses (in conjunction with Marsden Jacob Associates) and recently undertook stakeholder engagement for Phase 2 of the project: Adapting to a Low Water Future – climate change risk assessment (in conjunction with Marsden Jacob Associates; RDC undertaking stakeholder engagement). In addition, RDC worked in conjunction with SOCOM to develop a Communication and Stakeholder Engagement Strategy which included promotions and public relations.

Farm Planning Review

The purpose of this project was to undertake a review of seven years’ delivery of farm planning in the Goulburn Broken Catchment by the DPI. The objectives of the review were to understand the range of benefits of the program and the evidence available to support these assumptions, evaluate the linkage between participating in Whole Farm Planning and the implementation of beneficial farm management practices on an individual property scale, identify the principles or success factors for effectively converting farm planning into on ground works and understand the role of complementary tools in improving the outcomes of property management planning. The key outcome for this project was to gather and analyse the evidence of the range of benefits of the whole farm planning course and development of a set of principles or success factors for effectively converting farm planning into on ground works.

Western Port Greenhouse Alliance Climate Change Impacts and Adaptation in Western Port Region Scoping Report

The project was undertaken in conjunction with Marsden Jacobs and CSIRO. The project set out to improve understanding of the scientific, economic and social impacts of climate change in the Western Port Region (including vulnerable coastal areas) in order to enhance the capacity and knowledge of local governments and other decision-makers in the region to prepare for and adapt to climate change; and develop an approach to climate change assessment and adaptation that has transferability to other regions in Australia. RDC conducted the stakeholder and communications aspects of the project. The project was awarded a Victorian Coastal Award for Excellence in the innovation category by the Victorian Coastal Council (a Victorian Government agency responsible for management of Victoria’s coastline).

Farmers Markets

Designing and facilitating a series of workshops to be conducted around Victoria about the future of the Australian Farmers Market Association as a membership based organisation, and the possibility of “branded”, accredited Farmers Markets.